WORDS: MICHAEL WOODWORTH
Starting all the way back in 2011, Seaway were just starting off in the industry. Young and wide-eyed, looking to just make a name for themselves in this industry; they just wanted to get their music out there. However, looking back, there can be slight regret…
“We just got a little ahead of ourselves putting out a full-length record, maybe it could’ve been a harder-hitting EP…that’s the sort of thing you learn four records later.” Ryan Locke remembers the journey like the back of his hand it seems. He recalls back in 2014 when the band left Mutant League to sign to Pure Noise Records: “We had the understanding that we would try and move up to more established labels eventually…[Mutant League were] cool with that happening.”
When choosing the label, Locke said it was down to the fact that it “felt more like a good friendship” than a business deal. “It’s something that clicked and we knew we should go with these guys…When deciding where to go, it comes down to who you can work with for a long time and it was an easy choice for us.” This relationship is obviously a happy and healthy one; with this connection and giving “older-brother guidance” that helped the up-and-coming Seaway find their feet and excel further than before. It was from 2014 that the band really left their mark in the pop-punk industry; six years later and they’ve reached the release of their new album ‘Big Vibe‘.
“We just got a little ahead of ourselves….”
As 2020 has become one of the worst years for the music industry, with live music coming to a stop and many artists and crews struggling with their ceased finances, it made the band rethink their entire promotion plans for the album. They almost came to the decision to not have any promotion at all! Locke jokes that “when we decided on October, we thought “wouldn’t it be sweet if we could release it right now with no promo?”” However, he clarified that Pure Noise “advised against it” and persuaded them against it. Despite the strong pull to wait until they can safely tour once again and promote the album in the best way, the band knew the album needed to come out as soon as possible. “People need something right now.”
“That positivity and escape is very important right now…even though we wrote and recorded this record for a different world, hopefully this can help people to just escape and not think about how shit the shutdown has been.” Locke goes on to call the album positive and brands it “anti-COVID” – a genre we didn’t want, but probably one we all need.
‘Big Vibe‘ sees Seaway branching out in ways they haven’t shown before, at least to this extent. It’s a record that shows the band are more than what fans expect, and more than what non-fans believe. With releasing the title track as the first single, Locke believes this was the best way to ease people in. He says the single’s sound was structured as such to “appease the older fans while being accessible to new fans. We don’t want to make our fans think we’re doing something completely crazy.”
Another single from the band, ‘Wild Things’ takes its own major change in direction, as Locke calls it a “very different” song: “A bit more indie-pop, bedroom vibe…for that, we wanted to show people that you don’t have to keep calling us pop-punk, but there’s a lot more going on than pop-punk.”
“HAVING ALL OF THESE PEOPLE IN FRONT OF YOU SINGING THE WORDS I’M SINGING… THAT CONNECTION IS SO IMPORTANT.”
Right now, Seaway haven’t heard anyone calling them pop-punk – simply because they haven’t been performing. They haven’t even been practicing, due to lockdowns keeping them apart; but plans are to change, Locke promises! “We haven’t played together since recording the record…We’re gonna start practicing so when the world opens up, we have our stuff tight.”
When asked why he loves live music, Locke says it’s all about seeing them faces and rocking them all: “Having all those people in front of you singing the words that I’m singing…that connection is so important, an intangible joy.” Being a band with a lively energetic stage presence and fantastic hits, make sure your first post-pandemic gig is Seaway!
BIG VIBE IS OUT NOW VIA PURE NOISE RECORDS